Your device and choices
Cookie notice
This notice explains the cookies, tags and browser storage used by theflipflop.shop and how to change your choice.
Essential storage
We use browser storage and essential cookies for functions you request, including account sign-in, security, cart contents, saved build choices, checkout progress, theme preferences and remembering your cookie choice. Disabling these in your browser may stop parts of the shop working.
Storage used by this storefront
| Name / type | Purpose | Duration |
|---|---|---|
| flipflop.cookie-consent.v1 · cookie | Your accepted/rejected analytics choice | Up to one year; replaced when you change your choice |
| auth_token · local storage | Keep your requested signed-in session | Until sign-out or browser clearing; the server can expire the token separately |
| flipflop.cart · local storage | Remember the PCs in your cart | Until removed, cleared or browser storage is deleted |
| flipflop.pendingCheckout · session storage | Carry a configuration into checkout | Until cleared by the checkout flow or the browser tab session ends |
| flipflop.analytics-session.v1 · session storage | Group Playbook build views and choices into one pseudonymous tab session, only after you accept analytics | Until the browser tab session ends |
| flipflop-theme · local storage | Your selected light/dark appearance | Until changed or browser storage is cleared |
Local storage has no automatic browser expiry. Server-saved builds and order records are covered by the privacy notice, rather than this browser-storage table.
Optional analytics
With your permission, Google Tag Manager may load analytics tags, and FlipFlop records Playbook build views, selected cases and components, cart additions, delivery choices and checkout starts. First-party journey events use a random pseudonymous identifier held in session storage until the tab closes; they do not include your name, email, address or payment details. The event records are deleted after 90 days. These analytics do not load or record until you select “Accept analytics”. Rejecting or withdrawing consent stops future collection and does not affect shopping.
Analytics cookies and provider information
Google Tag Manager manages tags; the actual cookies depend on the analytics tags enabled in its container. Google Analytics tags, where enabled, can use names such as _ga, _ga_*, _gid and _gat. The exact set and expiry depend on that tag's configuration. We do not describe marketing pixels or advertising tags as essential. See Google's cookie information and Stripe's privacy information for those providers' processing.
Third-party services
Stripe and sign-in providers may use storage that is necessary to provide payment, fraud-prevention or authentication services when you choose to use them. Their own privacy and cookie notices apply to their processing.
Change your choice
You can reopen the consent panel at any time. Rejecting optional cookies stops FlipFlop loading future analytics tags on this device. You can also delete existing cookies through your browser settings.